Learn More About Greg
I attended Virginia Tech for one year right after high school and was part of their Corps of Cadets and Marine ROTC program and was also a member of the skipper crew. I then got accepted to West Point and successfully completed my second freshman year of a military college lifestyle. At USMA, I was a class representative, a member of the cannon crew, and founded the club soccer team which is now a fully funded and recognized club!
I commissioned as a field artillery officer and was stationed at Fort Campbell, KY with 1st Brigade Combat Team (Bastogne) of the 101st Airborne Division. I had a combat deployment to Afghanistan with the 101st. I also received a Bronze Star on this deployment.
I have a unique ability to captivate every audience I speak to, leaving a lasting impression that inspires and motivates. I’ve spoken everywhere—from well-known universities like USC to large conferences and every event in between—sharing my passion for entrepreneurship and empowering others to take action. My dynamic presentations are tailored to engage and energize, ensuring I connect with diverse crowds, no matter the setting. I don’t just speak—I bring meaningful insights, powerful takeaways, and an infectious energy that resonates with every attendee. Time and again, I’ve been invited to present because of my proven ability to deliver value, inspire action, and make a tangible impact on the groups I engage with.
My family has been a massive influence on my career. My Mom is one of the hardest workers I know and I learned how to hustle from her. My Dad is a modern day Einstein to me and taught me to continually be a student in everything in life! My brother is a constant inspiration with his level of intelligence and fitness that I’m always striving to match.
I started Lunar Branding in 2017 and have grown the business into a juggernaut in the merchandise space. We are driven by the belief that every brand has its own orbit, and our passion is to create lasting impressions that captivate, enchant, and inspire. Creativity. Integrity. Loyalty. From the first spark of an idea to the final product launch, we are here to support you every step of the way.
Your life is leaving a mark. The question is: will it fade… or will it last?
In What Kind of Impression Are You Leaving?®, West Point graduate, combat Veteran, retired U.S. Army Captain, and entrepreneur Gregor Gregorian shares the defining moments, hard-earned lessons, and powerful truths that shaped his journey through military leadership, corporate reinvention, and entrepreneurship. Through raw stories, honest reflection, and actionable insight, Greg reveals how discipline, character, resilience, and intentionality can transform an ordinary life into a meaningful legacy—one that continues long after you’re gone. This book will challenge you, stretch you, and call you higher. Greg shows that every conversation matters, every decision builds your reputation, and every interaction shapes how you are remembered. Whether you’re leading a team, growing a business, raising a family, serving your community, or becoming the person you know you’re capable of being, you are leaving an impression—every single day.
I own and operate Lunar Branding, a high end marketing agency that focuses on branding, stellar swag, and creating merchandise for clients that leave a lasting impression. We work with a large spectrum of clients from small businesses, government agencies, and Fortune 500 companies.
Family Background
My family has been a massive influence on my career. My Mom is one of the hardest workers I know, and has achieved her PhD and I learned how to hustle from her. My Dad is a modern day Einstein to me and taught me to continually be a student in everything in life! My brother is a constant inspiration with his level of intelligence and fitness that I’m always striving to match.
